FATEFUL FASHION | VAMFF 2017
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VAMFF 2017

georgia hall vamff

VAMFF 2017

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Last Saturday I attended the Virgin Australia Melbourne Fashion Festival (VAMFF) and I already want to go back!

I started planning my outfit as soon as I bought my tickets and after a lot of umm’s and ahh’s figuring out what to wear I decided to let my new pink Zara statement pants take the lead.  I teamed this with my bell-sleeve crop (Naked Boutique) which was one of the biggest trends by the way, and finished with statement earrings (Sportsgirl) and my beloved Louboutin’s! My bag for the night was a last minute purchase as I got in to Melbourne, my new baby pink backpack (Sportsgirl)– to match my pants of course!

I think I must have tried this outfit on a dozen times in the week leading up, making sure it was the outfit.

Located at the Royal Exhibition Building the beautiful architecture was set amongst array of pre-show activities, bars, photo-booths and a swarm of fashion loving individuals snapping away and taking part in all what VAMFF had to offer.

Before the show started I already felt like I had a massive dose of fashion, one of the major highlights for me (besides the show of course) was the Mirror Mirror Photo-booth, which I have to admit, made me feel a bit like a celebrity – it was so much fun!

Time flew and before we knew it, we headed into the Royal (emphasis on Royal) Exhibition Building where the professionalism of the whole VAMFF event shone. It was hard to believe I was only an hour flight away from home, this event was showcased on an international level!

The show started at 7:30pm as the sun started to set, hundreds formed in and took their place and as the lights went down, the chatter eased off and all eyes were on the runway.

It’s hard for me to pick a standout designer, they all flowed effortlessly and I was mentally adding them to my wardrobe as they waltzed down the runway.

The designers presenting were: Mischa Collection; Thurley; Camilla; BY JOHNNY; White Suede; Zhivago; and Rachel Gilbert.

As the ceremony closed, I got Goosebumps, how lucky was I to have attended this event in the Fashion capital of Australia, it left me longing for more.

The warm autumn weather offered comfort as we left, chatter increased again, this time it was all about the highs of the show.

For anyone who is an avid Fashion lover, or loves a good show, I would HIGHLY recommend getting in early to score your tickets for next years VAMFF, I know I will be.

G x

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